10 March 2026 08:32 UTC · European Commission · EU Commission Press Release · Source · Email X Link

European Commission unveils TraceMap AI to fight food fraud

Key points

TraceMap accessible to national authorities across EU
Uses AI to detect food fraud, contamination, and outbreaks

TL;DR

TraceMap is accessible to national authorities in all EU Member States and uses existing EU agri-food data to speed detection and response.
The platform integrates and analyses data from EU systems, including the Rapid Alert System for Food and Feed (RASFF) and TRACES, to identify links between operators and consignments and monitor supply chains for faster recalls.
A pilot of TraceMap supported identification and recall of infant milk formula made with contaminated ARA oil from China.

Original text

European Commission - Press release Commission unveils new AI tool to fight agri-food alerts and food fraud Brussels, 10 March 2026 The European Commission has unveiled a new artificial intelligence (AI) platform, TraceMap, to accelerate the detection of food fraud, contaminated food and foodborne disease outbreaks across the EU. In line with the EU's high safety standards for food and imported products, this new tool will reinforce consumer safety and help national authorities work more effectively , by innovating on how we assess, detect and respond to food safety risks and fraudulent activity. TraceMap will use AI to: Improve food safety risk assessments by streamlining access and analysing critical data. Rapidly identify links between operators and consignments. Monitor the entire agri-food supply chain , once a risk is identified, enabling faster recalls of unsafe or fraudulent products. As of today, TraceMap is accessible to national authorities in all Member States, allowing them to better target controls and carry out more thorough investigations, without requiring additional resources. It will use the extensive data in the existing EU agri-food systems to track trade patterns and production flows at a fast pace. The platform will improve screening accuracy, speed up the detection of suspicious operators and help investigators to detect food fraud and food borne outbreaks and remove non-compliant products from the market quickly. TraceMap empowers Member States to close gaps, address vulnerabilities and strengthen their anti-fraud measures in the agri-food sector. It will also enable better control of imported goods, in line with the strengthened measures set out in the Vision for Agriculture and Food . TraceMap has been created by the Commission, using AI technology that processes, structures and interprets data from different food safety management platforms across the EU, including the Rapid Alert System for Food and Feed (RASFF) and Trade Control and Expert System (TRACES). A pilot version of TraceMap was recently used to support the identification and recall of infant milk formula made with contaminated ARA oil from China. For more information TraceMap Vision for Agriculture and Food Rapid Alert System for Food and Feed Trade Control and Expert System IP/26/584 Quote(s): "TraceMap is a breakthrough which will revolutionise the EU’s capacity to react to food safety crises and to clamp down on food fraud. It will allow faster detection of food fraud and of those trying to circumvent our import conditions. It will provide better coordination between Member States and stronger protection of both EU farmers and consumers. This is critical infrastructure for crisis prevention and control and should help boost all stakeholders’ confidence in our robust food safety systems." Olivér Várhelyi, Commissioner for Health and Animal Welfare - 10/03/2026 Press contacts: Eva HRNCIROVA (+32 2 29 88433) Anna GRAY (+32 2 29 80873) Eirini ZARKADOULA (+32 2 29 57065) General public inquiries: Europe Direct by phone 00 800 67 89 10 11 or by email

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